A RESEARCH MEMBERSHIP
Develop your skills now!
Develop as a manager in B2B marketing and sales. Keep yourself updated on the future of sales – save time and become a better manager.
The Future State of Sales
What are the trends that are shaping the future state of sales? We discover the top 10 trends that will have the greatest impact on sales and marketing in the coming years and business leaders consider most critical to stay competitive in the future. We invited business executives to be part of our research The Future State of Sales, with the aim of validating which trends are most important for their future business. More than 1,000 leaders answered our survey which gave us some very interesting results, presented in this report.
Become future ready, learn to sell at a distance.
Digitization has an increasing impact on B2B companies, not least on the mix of sales channels. When Mercuri surveyed the use of digital solutions in sales and marketing technology in Nordic B2B companies, more than 80% of respondents stated that they either have or are in the process of introducing new sales channels. Read more in the report and learn more about how B2B companies organize their distance selling, what channels they use and how they handle related challenges.
Making the choice between organic & acquired growth
How to make more informed choice of growth mode, as well as advice on design of long-term sustainable growth strategies.
Integration sales & marketing – Reaching the next state…
Integrating sales & marketing – old news? Learn how to manage challenges in B2B sales & marketing integration.
Aware, but not ready… Sales & marketing digitalization study
The ability to embrace the opportunities of – and avoid the risk it presents is a key success factor for all organizations looking to stay relevant.
How to lead a mobile and geographically dispersed B2B sales team?
In a fast paced B2B marketplace, future sales success is not solely based on having competitive products and services; it is based on developing a sales competence advantage. Does your organization have the competencies, skills, processes, capabilities and digital applications to become a world-class sales organization? Let’s start by exploring how sales leaders can lead a remote team an increasingly mobile, virtual and collaborative B2B sales organization.
Account Based Marketing – Technology-based work with key customers
We look at Account Based Marketing – One of the hottest trends in digital marketing in recent years – that may be a solution for many.
Virtual relationships – Digitalization of social codes
Physical meetings have often been necessary for establishing relationships and creating trust between sellers and buyers. But this is changing…
How to manage web meetings in your sales organisation
Web meeting can become a sales directors’ best friend given is vast possibilities…
WHAT YOU GET AS A MEMBER
Access to proven leadership and sales research at any time.
Personal advice from Mercuri’s experts on your most important sales challenges.
The knowledge to make safe decisions with our benchmarks and diagnostic tools.
The opportunity to directly connect with other members of the network to discuss your key issues and your common challenges.
THE SALES CONFERENCE
Every year, Mercuri International hosts The Sales Conference, which guides leaders into the future with inspiration and insights. The Sales Conference is the yearly event for B2B executives who want to understand and build the sales organization of the future.